· The 12th "Michelin Bibendum Challenge" will be held in Chengdu on November 11th

It is reported that the 12th (China's third) "Michelin Bibendum Challenge" will be held in Chengdu on November 11, 2014. The Challenge will be held on the theme of “Promoting Transportation Innovation with the Core of Promoting Economic Growth and Optimizing Urban Quality of Life”. The event lasted five days and will bring together users, suppliers and decision makers from all over the world to find sustainable transportation solutions.

The Bibendum Challenge was founded in 1998 by the Michelin Group and is by far the only global event that brings together all stakeholders in the transportation sector to discuss issues and challenges related to sustainable transportation, including road users and cars. Manufacturers, component suppliers, public and private operators, universities, energy agencies, research institutions, governments, NGOs, etc. An innovative “thought and action” think tank dedicated to clean, safe, convenient, connected and economical transportation.

Ou Liwei, senior vice president of strategic planning and sustainable development of the Michelin Group and chairman of the Michelin Bibidden Challenge, said that the Michelin Bibendum Challenge will focus on the display of new models and technologies. It is for everyone to participate in the forum held at the venue. There will be 15 forums with different topics, all of which are about the future of sustainable development in the transportation sector. And this time Bibden will also launch five major innovations: 1 drastically reduce carbon dioxide emissions 2 go to the top, very low emission areas 3 redesign the last mile of logistics 4 door to door concept 5 public transportation, find funds in the private sector.

In addition, this “Michelin Bibendum Challenge” will also provide practical solutions for decision makers in many target areas, including: winning technologies, targeted public policies, new economic measures, and innovative transportation ecosystems. Wait. As the development prospects of multi-modal transportation become more and more obvious, the scope of attention of the “Michelin Bibiden Challenge” has been further expanded to become a think tank of “thoughts and actions” to support sustainable transportation. At the same time, this event has also been recognized as an important part of the series of activities to celebrate the 50th anniversary of the establishment of diplomatic relations between China and France.

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